Handling Objections
By the time the customer has reached the Finance Department, he has agreed to purchase a vehicle for a substantial amount of money that, in most cases, he doesn’t have. Now the finance manager is going to spend more of the customer’s time in an effort to get him to [...] Read more »

Kiko Khounvichith knew he needed specific training before he would ever be successful in the finance and insurance department of a dealership. So early in 2006 he booked a plane ticket and reserved a spot in a one-week training course in Texas. But shortly before his departure, he saw a brochure about the Automotive Dealership [...] Read more »